We are privileged to have been given the opportunity to develop and once again create the Annual Report for Priority One this year. This document is an integral part of Priority One’s ability to showcase the demonstrative and transformative work that they do for the economic development of this region. Our approach is to ensure we develop a rock solid strategic approach and creative theme that does justice to their work in the Western Bay of Plenty.
As is the Tuskany way, we leave no stone unturned with a project of this stature. Whilst the end product must look dynamically creative and engaging, all the design work must be centred in well-thought out strategic positioning. A great design is just a great design unless it has solid marketing strategy at its foundation … and then it becomes a pivotal marketing tool for the brand. Design thinking must be validated to ensure it will achieve solid outcomes for the brand.
- Strategic development of the Annual Report theme
- Conceptual development of core design concepts
- Strategic development of photo shoot storyboards and styling
- Design and compilation
Sally and the team at Tuskany Agency deliver high quality, fresh and innovative design concepts which clearly articulate our desired messages and positioning. They understand our brand so well that our annual reports perfectly convey who we are and what we are working to achieve. We are continually impressed by their approach, creative input, organisational skills and attitude, always meeting tight timeframes with ease and professionalism. They really do become part of the team and provide confidence that the result will be fabulous, every time.