5 New Years Resolutions for Your Digital Marketing
5 New Years Resolutions for Your Digital Marketing
12 December 2019
At the start of a New Year it’s always traditional to make a few resolutions, right? Well why not transfer this from your personal to your professional life? Every business has adopted some form of bad marketing tactic, whether that be down to lack of knowledge, technical skill or solely because of marketing stagnation. With that in mind,...
Changes to marketing in 2020 - What to look out for
Changes to marketing in 2020 - What to look out for
12 December 2019
The new year is right around the corner. I’m sure, like us, you’re excited to see what’s to come in 2020 within the realm of digital marketing. We’re guessing there’s going to be tons of new updates and product releases, we could literally go on forever, but we realise that we have about 3-4 minutes of your attention...
Tribal Marketing: Why it works better than targeting demographics?
29 October 2019
Tribal Marketing: Why it works better than targeting demographics? What age is the average surfer? What is the income range of real estate agents? What is the age range of people who do yoga? What is the age and income range of New Zealand’s top 100 CEOs? What are the beliefs and opinions of a typical middle aged New Zealander? It is easy...
Top tips to adhere to Facebooks algorithm
Top tips to adhere to Facebooks algorithm
28 October 2019
Focus on Your Audience It seems obvious, but your content should always be relevant to your core audience, the people you want to build a community around, the people who are buying your products or using your services. Don’t post because the marketing exec in the team likes the content theme, post because it’s what you know your...
Why You Should Spare No Expense When It Comes to Content
Why You Should Spare No Expense When It Comes to Content
28 October 2019
Why You Should Spare No Expense When It Comes to Content In need of copy for your website? Maybe you’ve determined that you need regular blogs, ebooks or other whitepapers. It can be difficult to find someone who excels in copywriting in house, but will outsourced help deliver the goods?     Hiring Cheap Writers Results in...
Facebook for Business: Why Your Posts Arent Gaining Any Results
Facebook for Business: Why Your Posts Arent Gaining Any Results
28 October 2019
Facebook for Business & it’s Algorithm: Why Your Posts Aren’t Gaining Any Results If you’ve been running a business for at least the past 4 years (and actively promoting it on Facebook), you will have definitely seen the drastic decrease in engagement and clicks your posts or promotions receive. In the world of digital...
5 Digital Marketing Tips For Christmas
5 Digital Marketing Tips For Christmas
28 October 2019
It’s almost that time of year again. The time where purses become lighter and stores become fuller. It’s a little late in the year to only just be fully developing a Christmas marketing plan, but just in case you haven’t yet strategised your Chrtismas marketing plan, we thought we’d help out a little, it is Christmas after...